"Nike commissioned NEUE School to conceptualize and produce visuals for their 2019 Air Force 1 Holiday campaign. The creative project spanned across North American stores, featuring elaborate in-store installations, video and photo displays. The short films and stills were also featured on Nike.com and social channels."










All content displayed are for conceptual purposes - created by Jay Curry in collaboration with the Neue School. None of these images represent the final campaign and are displayed solely for personal and archival use.